Screenprint by Armando Testa - Stray dog

Features

Artist:  Armando Testa (1917-1992)

Artwork title:  Cane randagio

Age:  20th Century / 1901 - 2000

Subject:  Surreal images

Artistic technique:  Printing

Technical specification:  Screen Printing

Description : Cane randagio

Screen printing on canvas in 9 colors. Signed lower right. On the back this label with title and data of the work, which also shows the realization by SILK-GRAF of Turin. On the back at the bottom there is also an autograph signed by the artist. Armando Testa, from Turin, was an Italian advertiser, draftsman, animator and painter. He has made minimalism in the graphic sign and the immediacy of tag lines his winning weapons. Many of his advertising collaborations with important Italian companies, (especially in the food sector as food, together with animals, were among his favorite subjects), have given rise to posters and commercials (many for the Carosello!), Which have become unforgettable ( among all we remember the Carmencita and the Caballero for the Caffè Paulista, or the "Punt e Mes" brand) and have made the history of advertising; characteristic is always an ironic and amusing vision of life, in which foods, or in any case objects, come alive and become characters with their own vitality. In the 1970s he began to experiment with the photo-color technique, applied above all for the creation of postcards and tickets, anticipating the technology of social networks. The advertising agency he created, the Armando Testa Group, is still today among the first, in terms of turnover and activity, operating in Italy; many of the companies that relied on it in the 1950s still have advertising campaigns created by Armando Testa's studio.

Product Condition:
Product in good condition, with small signs of wear.

Artwork dimensions (cm):
Height: 35
Width: 35
Depth: 0,6